Apple will reportedly introduce a new color to its iPhone 8 and
8 Plus lineup on Monday: red. The new color is part of the
company’s partnership with (RED), an advocacy group dedicated
to combating HIV/AIDS in Africa.
MacRumors reports that it has viewed a memo from
Virgin Mobile, which says that Apple will announce the phone
option on Monday, April 9th. The memo reportedly notes that the
phone will be available for preorder, but that it doesn’t
specify if this will include an iPhone X edition.
Product Red was founded in 2006 by U2 frontman Bono and ONE
Campaign activist Bobby Shriver, and it licenses its name to
other private companies to highlight efforts to combat HIV/AIDS
in eight African countries: Ghana, Kenya, Lesotho, Rwanda,
South Africa, Swaziland, Tanzania, and Zambia. Apple has
released a number of special (RED) edition iPods, iPads, and
cases over the years, and it released an
iPhone 7 for the first time last year.